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Emilio Pucci’s new chapter will be announced shortly

Emilio Pucci's new chapter will be announced shortly

Massimo Giorgetti’s tenure at Emilio Pucci is coming to a close reports Vogue UK as the departure of the Italian designer behind MSGM, who joined Pucci in 2015 after Peter Dundas’s exit, is imminent. Read more

Emilio Pucci’s new vision of femininity

The renowned Italian fashion house debuted its new Fall/Winter 2016 -17 campaign under the Creative Direction of Massimo Giorgetti, revealing the new vision of the Florentine Maison. “Past and future, elegance and metropolitan speed”.

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Pucci’s new campaign pays a tribute to the aristocratic heart of the house

With Massimo Giorgetti as Pucci’s new creative director, the Italian fashion house Spring/Summer advertising campaign is a reflection of his  “new rule-breaking dictate.”
Having replaced Peter Dundas who moved to Roberto Cavalli, Mr. Giorgetti saw the spring/summer 2016 campaign as an opportunity to share with brand enthusiasts the vision he has for the house and how he plans to interpret its codes. Read more