Gregory Masouras will change the way you look at fashion. Forever

If fashion industry needs humour a certain Greek illustrator will provide. Under his #AnimationInReality Instagram series Gregory Masouras reimagines the Disney universe in pure fashion terms.
In his very popular images, the Athens-based illustrator features beloved Disney princesses, old-school and new-gen alike, Vogue covers. Masouras has given Met Gala photos some animated oomph -e.g. Gigi Hadid moonlighting as Sleeping Beauty or Kimye recast as Jasmine and Aladdin- and he is bold enough to tweak fashion campaigns -e.g. Olivier Rousteing’s #BalmainArmy.

“I bought a new smartphone, and while I was checking out the camera, taking pictures from all over Athens, I came across a cloud that looked like the Batman logo,” Masouras told Refinery29 on how he started his project. “The moment I started editing that photo, the idea [for #AnimationInReality] was born in my mind!”

Gregory Masouras

Masouras started the series in 2014 and he posts a healthy dose of inspiration on his Instagram account where he currently has nearly 118K followers. #AnimationInReality is intended to “integrate fantasy into reality,” Masouras said.“Ultimately, my purpose would be the liberation of adult imagination by using tools that were, up to now, reserved for younger audiences” he adds.

Gregory Masouras

When he transformed W’s June/July cover star CaraDelevingne  into Cinderella, the magazine wanted to learn more on this Greek-based creator. Following are the highlights of his interview.

Gregory Masouras

On his big break

“It was October 2015, when Beth Ditto and Marc Jacobs shared one of my photos, which was Ursula [from The Little Mermaid] as Beth Ditto on the runaway”.

Gregory Masouras

On how he decides which characters to pair with each photo?

“Sometimes I am inspired by the character/aura of the celebrity, sometimes by his/her style that matches the cartoon, and there are also the times that I focus on humor and spontaneity!”

Gregory Masouras

On his favourite Disney character growing up

“Mickey Mouse”.

Gregory Masouras

On his most stylish Disney characters of all time

“Elsa and Jasmine”.

Gregory Masouras

On what he considers his greatest accomplishment yet

“That people from fashion industry respond positively to my work. This make me happy”.

Gregory Masouras

Gregory Masouras

Gregory Masouras

Photos via Instagram